Organic online traffic has become increasingly important in recent years and, along with fierce competition for cannabis retailers, every aspect of a dispensary’s online presence plays a pivotal role in shaping its success. Among these, meta titles stand out as a crucial yet often overlooked element in the realm of search engine optimization (SEO) and…
As we reflect on the past year, we are proud to share the innovations made by BLAZE® Solutions. 2023 was a year of substantial growth, technological advancements, and industry recognition. We Invested in E-commerce To begin with, one of our most significant milestones this year was the acquisition of Tymber, which led to the creation…
We are excited to introduce a revolutionary new feature that takes experiential shopping to the next level. BLAZE ECOM in-store shopping experience offers dispensary customers an easy and convenient way to scan product QR codes, add them to the cart, and checkout independently. This new self-checkout process gives cannabis retailers an opportunity to redefine how…
Providing a seamless and convenient shopping experience in cannabis retail is key to customer satisfaction. Discounts and promotions are great ways to build brand loyalty and attract first-time customers. However, running multiple discounts at once can be challenging for budtenders to track so having the ability to auto-apply promotions is a great way to reduce…
Communication with customers is essential for the success of any business, including cannabis retailers. When it comes to reaching out to your customers, there are various methods available, but two popular options are push notifications and SMS messages. Using both options for customer comms is the best way to increase customer affinity. Benefits of…
When choosing a cannabis e-commerce solution it’s important to go with a provider that allows you to maintain control over your branding and website data. When you use a marketplace or iFrame provider, you’re essentially giving them all of your domain authority, SEO, and data. This can be a major problem if you want to…
Starting a cannabis delivery service in New York can be a complex process, but with the right planning and execution, it can be a lucrative opportunity. Here are the steps to get started: Step 1: Research and Develop a Business Plan Before starting a cannabis delivery service in New York, you must conduct thorough research…
Introduction In today’s digital age, having an e-commerce website is essential for any business that wants to succeed. This is especially true for cannabis retailers, which have traditionally used marketplaces to showcase their products and facilitate transactions. However, marketplaces do not benefit the retailer but rather the consumer, who can shop multiple dispensaries to find…
Introduction With the rise of cannabis e-commerce, dispensaries have increased their revenue by reaching new customers through organic search traffic, referrals, and targeted marketing campaigns. With this increased ability to meet consumers anywhere, dispensaries see huge increases in sales. Here are 5 ways that cannabis e-commerce has helped boost dispensary revenue: SEO Optimized Online Menu…
BLAZE® is a leading cannabis software company providing cultivation, distribution, and retail point of sale services for thousands of businesses across the U.S. The BLAZE® software suite is currently available to licensed cannabis operators in Alaska, Arizona, California, Colorado, Illinois, Maine, Massachusetts, Michigan, Missouri, Nevada, New Mexico, New York, Oklahoma, Oregon, Vermont, and Washington.
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